Garver’s downtown Little Rock, Arkansas office is looking for a full-time Paid Media Specialist to join our national award-winning in-house Communications Team.
This creative position will execute and optimize cutting-edge digital campaigns from conception to launch. You will work alongside a group of strategic thinkers and creative doers all steadfastly focused on telling the story we live out every workday — that Garver is the best firm to work for and with. Success will mean collaborating with your teammates to impact Garver’s business development, brand awareness, and recruitment efforts by leveraging data to maximize our creative strategy.
Responsibilities:
· Oversee the day-to-day execution of paid media for digital advertising across various platforms – LinkedIn, Google, Meta, etc.
· Build targeted audiences and deploy campaign strategies in-line with marketing objectives that aim to maximize ROI.
· Define, measure, and evaluate relevant KPIs.
· Provide ongoing actionable insights and campaign performance to relevant stakeholders.
· Develop clear and concise campaign reports that communicate overall effectiveness. Share campaign analytics and insights with internal team to inform future campaigns.
· Look for opportunities to improve existing digital assets in pursuit of product excellence.
· Manage overall and campaign specific paid media budget.
· Stay up to date with the latest technology and industry best practices.
Qualifications:
· A bachelor’s degree in mass communications, marketing, business or a related field
· At least 2 years of in-house marketing experience with a focus in social media marketing and PPC campaigns
· Must be able to work as a team member within the Communications Team while having positive rapport with other internal teams.
Interested candidates should apply with a cover letter addressing how their previous digital marketing experience has prepared them to be successful in this role. Candidates who do not send a customized cover letter will not be considered.
Garver is committed to providing the best employee experience, and because we are a firm made up of engineers who love data, we made that commitment measurable. Every year we ensure our benefits remain in the top quartile of our industry. What does that mean for you? Paid parental leave, 401k match, contributions to your HSA, paid health and dental insurance premiums for employees enrolled in our nationally recognized Wellness Program, gym membership reimbursements, tuition reimbursements, and much, much more.
Grow With Us
Garver offers its employees programs such as company-paid professional memberships, company support for industry licenses and continuing education opportunities that foster a progressive atmosphere. Garver provides the tools, resources, and environment to develop leaders, stimulate ideas, and accomplish projects. By offering highly competitive salary packages, attractive benefits, and a comprehensive wellness program; Garver walks the talk when it comes to work-life balance.
Founded in 1919, Garver is an employee-owned multidisciplined engineering, planning, and environmental services firm with more than 1,000 employees across the United States. Offering a wide range of services focused on aviation, buildings, construction, enterprise solutions, federal, survey, transportation, water, and wastewater, Garver sits in the top 100 of the Engineering News-Record's prestigious Top 500 Design Firms list and is consistently recognized as a best firm to work for. Learn more at GarverUSA.com.
Garver is committed to providing equal employment opportunities to all applicants and employees. Our employment practices are based upon an individual's capabilities and qualifications without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, veteran status, or any other category protected by law.
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